Telemarketing Executive

You will be responsible for generating a set number of qualified appointments each month for Consultus, obtained from building relationships with new business suspects/prospects, nurturing, and identifying opportunities via structured telemarketing activity and campaigns.

The objective is to increase awareness of Consultus services and opportunities for the business development team; to support the sales and marketing function through cold calling and campaign telephone follow up, appointment setting, sales lead generation, data cleansing, and relationship building.

Common Tasks

To ensure all pre-defined KPI’s are met and exceeded by:

• Make planned outbound calls to pre-defined database of new prospects to promote Consultus, identify business opportunities, generate leads and secure appointments for business development colleagues
• Use personal email communication to introduce Consultus and follow up calls with relevant targeted messages and collateral
• Work with the marketing team and business development manager(s) to help meet revenue targets by regularly supplying opportunities
• Ensure companies included in campaign data are researched, contacted and monitored with accurate, call backs scheduled
• Keep prospect data clean, up to date and relevant, identifying key decision makers, ensuring that target organisations and contacts are logged
• Understand the Consultus value proposition and service messages
• Follow up service and sector marketing campaigns
• Undertake small targeted, personalized email campaigns
• Carry out surveys/research/information gathering campaigns
• Follow up event attendees
• Reporting daily, weekly, monthly as required

Measurable KPI’s

• Maintaining the company image
• Application of the core values
• Adherence to company standards, policies and procedures
• Appointments to new clients by both volume and £’s signed

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